A New Era for AS Roma and Its Fans.
The unveiling of AS Roma’s new stadium, designed by Populous Architecture Studio, marks a landmark moment not just for its architectural splendor but also for the enhanced fan experiences it promises. Inspired by classical Roman architecture, the stadium features a curved facade formed of vertical fins, creating a visually stunning landmark for both AS Roma fans and the citizens of Rome. At the heart of these experiences is an elite service for VIP fans — a dedicated and secure parking solution provided by sustaparking+. Echoing the architectural finesse of the stadium, sustaparking+ offers a seamless VIP parking experience that integrates beautifully with the Populous design.
“The stadium, which is expected to have a capacity of around 65,000, will be surrounded by this distinctive architectural element, making it not only a new home for AS Roma but also a beacon in the city,” said AS Roma vice president Ryan Friedkin. Within this extraordinary stadium, AS Roma plans to create the largest 'Curva'—a singular, large stand in Europe. “The new Curva Sud, set to become the largest Curva in Europe, will be a powerful focal point that embodies the passion and energy of our supporters,” added Friedkin.
The Challenge of Traditional Parking.
For VIP ticket holders at AS Roma's matches, parking has long been a subtle but persistent issue. These fans, who make significant financial commitments for an elevated game-day experience, often find themselves ensnared in the common frustrations associated with traditional parking setups. One of the primary concerns is the shared use of parking facilities with regular attendees. This mixing not only raises concerns over vehicle safety—given the proximity to cars of vastly different values—but also affects the overall quality of the VIP experience.
Moreover, the hustle of locating a parking spot amid a sea of fans detracts from the exclusivity and ease that should define a premium service. Imagine navigating through crowded parking lots, where the challenge of finding a space is not only inconvenient but sometimes chaotic. This can lead to a stressful start to what should be an enjoyable day, potentially marring the entire experience. Such challenges underscore a clear disconnect between the investment in a VIP ticket and the quality of service received in aspects of the stadium experience beyond just the seat.
Our Solution: Seamless VIP Parking with sustaparking+
Recognizing these challenges, sustaparking+ introduces a revolutionary parking solution designed exclusively for the VIP ticket holder. Our automated parking towers offer a secure, private, and efficient alternative to traditional parking methods. Each VIP guest is assigned a specific parking slot in our state-of-the-art towers, ensuring that their vehicle is not only safe but also segregated from the general fanbase’s vehicles.
These towers are not just about security; they embody convenience and exclusivity. With direct access to stadium entrances, VIP guests can transition from their cars to their seats with minimal fuss and maximum comfort. The system is designed to eliminate the need for early arrival to secure parking and the post-game delay often associated with exiting a crowded lot. Moreover, the use of technology ensures that the parking experience is as seamless and user-friendly as possible, with automated spot allocation and real-time updates about parking availability.
By addressing the specific needs of VIP fans, sustaparking+ not only enhances the match-day experience but also reaffirms the value of the premium tickets, ensuring that every aspect of a fan's visit matches their expectations for exclusivity and convenience. This service not only promises to redefine parking, but also to transform it into a highlight of the game-day ritual, ensuring that every element of a VIP ticket holder’s experience is as elite as their seating.
Synergy with AS Roma’s Stadium Vision.
Our possible partnership with AS Roma goes beyond merely providing a parking solution; it involves a seamless integration of sustaparking+ towers into the architectural and operational ethos of the new stadium, designed by Populous Architecture Studio. These towers are crafted not only to complement the classical yet modern aesthetics of the stadium but also to enhance its overall functionality, supporting the club's ambition to offer world-class facilities to its patrons.
Customization and Integration.
The design of our VIP parking towers is highly customizable, allowing them to align perfectly with the intricate designs set by Populous. This adaptability ensures that the parking facilities are not just functional but are also integral to the visual and structural appeal of the stadium environment. By mirroring the architectural elegance, sustaparking+ towers stand as a testament to the harmonious blend of utility and style.
Enhancing Visitor Experience with Digital Advertising.
An innovative feature of our parking towers is the 360-degree digital advertising platforms. These are not just promotional tools but serve as interactive guides for visitors. By featuring promotions from small business owners located within the new AS Roma stadium or in the surrounding area, these platforms do more than advertise; they enhance the visitor experience by making it easier for fans and families to discover local offerings and navigate the area seamlessly.
This digital engagement ensures that every visitor, whether they are there for a match or just to spend time in the vicinity, has a pleasant and informed experience. It turns a simple walk through the stadium into an explorative journey where they can connect with local culture and commerce.
Contributing to a Better Return on Investment.
The inclusion of digital advertising capabilities in our parking solutions extends the stadium’s ability to generate a better return on investment (ROI). By leveraging these platforms, the stadium can offer increased visibility to local businesses and sponsors, creating a mutually beneficial ecosystem that supports both the community and the stadium's economic objectives.
Moreover, this strategy enhances the overall experience for families visiting the stadium, ensuring that their time spent is not only about watching the game but also about enjoying a holistic day out in a vibrant, engaging environment. This comprehensive approach helps in cultivating a stronger, more connected fan base, ultimately contributing to the longevity and success of AS Roma’s new home.
Conclusion: Driving Forward with Innovation and Community.
As AS Roma ushers in a new era with its breathtaking stadium, sustaparking+ is proud to introduce a parking solution that reflects the club’s commitment to excellence and community. Our VIP parking towers, designed in harmony with Populous Architecture Studio’s vision, offer more than just security and convenience; they are a portal to a more connected and enjoyable match-day experience.
These towers are a core part of a larger strategy to enhance the stadium's functionality and aesthetic appeal, while supporting local businesses and providing fans with an unmatched experience. By incorporating advanced digital advertising and customizable features, we ensure that every visit is as rewarding as it is memorable, fostering a deeper connection between the club, its fans, and the community.
Together, with AS Roma, we are setting new standards in sports entertainment, where every aspect of a fan's visit is curated to reflect the grandeur and spirit of one of the most storied clubs in football history. Join us as we move forward, driving innovation and enhancing fan experiences in ways that honor both tradition and future aspirations.
